Monday, 23 November 2015

Essay – Creativity on Research and Planning

For my AS media portfolio I created a music magazine that was called ‘BASS’ which fell into the R&B and Hip-Hop Genre. The portfolio included a front cover, contents and a double page spread which consisted of the same colour scheme, fonts and artists across all three pages. Following this I have made a psychological/supernatural horror trailer for my A2 media portfolio. This trailer is called ‘ANGELA’ and it’s about a teenaged spirit - who was killed by her mother – that possesses and haunts three university students that live in the house she once lived in.


One research technique that I used in both portfolios was audience research. In AS I messaged my friends on iMessage and WhatsApp asking them questions about what type of things they will like to see in a magazine for instance one question I asked was, ‘Do you have any feedback on a front cover of a music magazine?’ The other questions were similar and there were only two more. I did this task in order to see what type of magazines that my friends would like. In regards to my A2 audience research I asked students in my college questions on Twitter, iMessage, WhatsApp and I also created vox pops. The questions were specific as I asked about ten questions each on my magazine, poster, trailer and synopsis. I did this for the same reason as my AS audience research but I received more in-depth feedback in A2 as I asked more questions. I also was able to receive them in a much easier way as the vox pops was just like having a simple conversation.


Another research technique that I used in both years was mood board making. In my first project I only made one which was very generalised, I made it by using pictures off of google images and then posting, cropping and rotating them on Microsoft Word to create the mood board. I did this mood board to see how existing R&B magazines look like so I can use those conventions for mine. However my A2 project mood board was much more advance as I made two on word which were very specific, one was on existing psychological horrors and the other was on iconic psychological horror characters. Apart from these two, I aIso made a mood board on the online application ‘Thiglink’ which meant I could write about each image and also link a YouTube video to each one. From this I have noticed that my AS mood board made it easier for me to make the two A2 mood boards but I have improved as I made a new creative type of mood board.


Besides researching I also used different sorts of planning to improve my projects. One that I did use in both projects was the Mise-en-ecene preparation. In my first year I told my R&B models what to wear for the photoshoot and I took the pictures for my magazine in my college. I told them the outfits in order for them to look like artists. Similarly in my second year for our trailer we told our actresses what to wear but we also mentioned what sort of make-up they had to have for instance, Maria, our slutty character had to have red lipstick and had to wear a tight mini skirt and a crop top to emphasise her role. We also used numerous locations which I didn’t in AS, for instance we recorded at college, a chapel, a tunnel and a mansion. We also created location recces for these places to make sure that they would be safe to record in. I approached the mise-en-scene planning in my A2 project very differently and I only did this because my AS pictures didn’t look as realistic because my artists weren’t dolled up with make-up and they didn’t look as if they were at an expensive location.


30 MINUTE MARK STILL HAVE SKILL 4 AND CONCLUSION TO DO!

Friday, 6 November 2015

Exam Notes: Media Language (SEMIOTICS0

- Barthes came up with the Semiotic theory.
- Semiotics is the study of meaning-making, the study of sign processes and meaningful communication
- Two words to do with semiotics is denotation and connotation.
- Denotation - the literal or primary meaning of a word, in contrast to the feelings or ideas that the word suggests.
- Connotation - an idea or feeling which a word invokes for a person in addition to its literal or primary meaning.
- Eugenics is breeding out all the strong people and getting away of the weak.
- Symbol/Signs are meaningless. 

Using semiotic theories notes from summer booklets to help write our essay based on symbols used in horrors.

- Words that should be used are signifier and signified. Connotes and signified have the same meaning. 

The four paragraphs:
1) Symbolic Codes - Phallic, Yonic; this is all based on your mise-en-scene.
2) Technical Codes - Camera and Editing
3) Written and Audio Codes
4) Discussing the use of meaning based on reception theory - Stuart Hall